Customers today are on mobile for a large part of their digital experience. More searches today take place on mobile. Compared to desktop, mobile devices now account for 65 percent of all digital time spent. All content produced should serve the needs of customers on these devices through responsive web …

You might be tempted to choose the latter under ordinary circumstances, but it's actually better to go public. How many sources do you cite? In fact, leveraging relationships with the media to acquire coverage for clients is what PR agencies have been doing for over 100 years. As I walked …

At the same time, reinforcing previous aspects of an image enables the company to retain loyal patrons and those who are comfortable with the original version. If you notice too many instances of the same anchor text, but you still want to target the same keywords, you can experiment with …

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SEO isn't a quick tactic that will suddenly boost traffic to your website; it's a long-term commitment, The SEO of your website is largely dependent upon how easily and quickly your potential customers can find your site through a search engine query. As each indexable page on your site should …

Different search queries with different intent will result in different results. Google has become so sophisticated that when a web user searches for a "How to find organic foods" he or she will get a different results page than if he or she typed in the search query "where is …